DEMAND FOR flavoured coffees shows that the next generation of coffee consumers are after something different in their cup. While the pumpkin spiced latte from Starbucks is now infamous, flavours such as strawberry cheesecake, s’mores, twinkies, and cinnamon toast are all increasingly being added to drinks in large coffee chains around the world.
As Americans became more health-conscious, Dunkin' pivoted to become a coffee-first brand. By 2021, it was selling more than 4bn cups per year.
Offering free coffee can help attract new customers. As Luckin and Tostao discovered, it can also bring businesses to the brink of collapse.
By the age of 10, the founder of Mayorga Coffee had been through more than most people would their entire lives.
Coffee cooperatives have existed since the first half of the 20th century.
The ICO estimates that just 8-10% of the coffee produced in El Salvador stays in the country.
Only 13% of coffee roasters in the US are Latino-owned – companies like Mayorga Coffee are carving out new opportunities.
A handful of innovative coffee producers are taking a renewed approach to stem the flow and put El Salvador back on the global coffee map.
As consumption in China grows 15% per year, the state has encouraged a focus on higher quality coffee production in the region.
Between the 1960s and 1990s, the FNC spent $1.3bn on marketing Colombian coffee – then the money ran dry.
In El Salvador, where coffee farms are generally smallholder and family-run, younger generations grow up knowing that one day they will take the reins from their parents.
Cup of Excellence (CoE) was launched in Brazil in 1999 as a platform for coffee producers – but private auctions have begun to eclipse its popularity.
Starbucks recently opened its 1,500th store in Latin America & the Caribbean – but is its appeal waning?
The German government charges Kaffeesteuer on all roasted coffee imported and sold domestically – but is it at risk of stifling growth?
A number of other industries, including chocolate, have borrowed concepts from specialty coffee with varying degrees of success.
The volume of coffee consumed in China has jumped more than 44% in the last five years – but not all of it is what it claims to be.
Some call them greenwashing; others as vessels of transparency & accountability – but who are sustainability reports really for?
Gender inequality is rife on coffee farms. But it can learn from the shea butter industry.
For many, sourcing coffee from organic farms is non-negotiable – but why are there still detractors?
Women contribute around 70% of the global coffee production workforce – but less than a third of farms are female-led.
